Case Studies

client.com/start

YouTube → $27 LTO → Upsell → $5K HTO

●Strategized and built a $27 low-ticket offer designed to naturally ascend buyers into a $5K high-ticket program.
●Created an offer ecosystem that positioned the client's brand for long-term client lifetime value and backend sales.
●Mapped a full customer journey from YouTube education > low-ticket offer > upsell > high-ticket closing.
●Optimized messaging and positioning to attract qualified leads who were primed for high-ticket offers.
●Engineered a simple, scalable funnel that turned YouTube viewers into paying customers without relying on ads.

$30K

Revenue from
funnel opt-ins

$9K

High-ticket
closing value

$30K

Backend sales revenue
in first 30 days

client.com/offer

Cold Traffic → $27 LTO → $57 Assessment → HTC

●Strategized and built a $27 low-ticket offer designed to naturally ascend buyers into a $57 assessment and future high-ticket coaching.
●Created an offer ecosystem that positioned the client's brand for deeper customer trust, higher lifetime value, and backend sales scalability.
●Mapped a full customer journey from cold traffic > low-ticket entry point > upsell > identity assessment > high-ticket closing opportunity.
●Optimized messaging and positioning to attract action-takers who resonated with the science-backed transformation promise.
●Engineered a simple, psychology-driven funnel that turned new visitors into committed buyers without relying on paid ads.

20%+

More email
conversion rate than usual launches

30%+

Lead take-on
one-on-one LTV

4–6x

Increase in customer
lifetime revenue

client.com/funnel

YouTube → $29 LTO → Upsell → $5K HTO

●Strategized and built a $29 low-ticket offer designed to naturally ascend buyers into a $5K high-ticket program.
●Created a full offer ecosystem that positioned client's brand for long-term client lifetime value and backend sales.
●Mapped a clear customer journey from YouTube audience > low-ticket > upsell > high-ticket opportunity.
●Optimized the messaging and positioning to attract qualified buyers who were ready for premium coaching.
●Engineered a simple, scalable funnel that consistently turned YouTube subscribers into paying clients without paid ads.

$40,000+

In low-ticket sales
within first 90 days

Upsell rate for
high-ticket offer

Customer funnels
built & launched

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